Stepping into the world of the property market is akin to stepping into a rhythm. The beats of buying and selling, supply and demand form the underlying tempo.
Docklands,
an area rich in history and character, is no exception. As we venture into the
last quarter of 2023, it’s crucial to understand the current property market’s
tempo and how it might influence your property decisions.
A Refresher on Market Dynamics
For the
uninitiated or those who need a memory jog, Docklands’ property dynamics hinge
primarily on the proportion of properties tagged as "Sold STC" and
"Under Offer" with the total properties on the market, e.g. if
there are 40 properties sold stc and 100 properties available/for sale, then 40
as a percentage of 100 is 40%.
This
isn't just a number game; it's a barometer of market sentiment:
· Extreme Buyers' Market (0%-20%)
· Buyers' Market (21%-29%)
· Balanced Market (30%-40%)
· Sellers' Market (41%-49%)
· Hot Sellers' Market (50%-59%)
· Extreme Sellers' Market (60%+)
The
weight of these brackets can’t be overstated. They directly impact everything
from listing prices to negotiation leverage.
Current Docklands Property Market Snapshot
To
fathom where Docklands’ property market stands now, let’s incorporate our most
recent findings:
The statistics have been sourced from the website 'The
Advisory', which has calculated the market state for many years. I wanted to
share them from the summer of 2018 to today so you can see for yourself.
What are the Statistics for the Docklands area for the
Last 5 Years?
|
Jun-18 |
Jun-19 |
Jun-20 |
Jun-21 |
Jun-22 |
Dec-22 |
Mar-23 |
May-23 |
Jun-23 |
Jul-23 |
Aug-23 |
Sep-23 |
E14 |
14% |
15% |
16% |
25% |
25% |
23% |
22% |
21% |
22% |
22% |
21% |
20% |
In June 2023, we were at 22%
in the Docklands area. In July, that remained at 22%; in August, it dropped to 21%,
and as we enter September, it has dropped to 20%.
Based on the patterns exhibited in this table, it’s evident that the Docklands area has gone from a buyers’ market in the spring and early summer of 2023 towards an extreme buyers’ market market as we go into the autumn.
Implications & Considerations for Docklands’ Homeowners
This new
data prompts us to take stock and ponder:
For
Sellers: Are we transitioning into a market where you must be more strategic,
flexible, or patient? Should you brace yourself for longer marketing periods?
Realistic pricing is even more vital than ever. Remember, in 2022, 35% of Docklands
properties that came onto the market had a sale agreed on them. As explained in
last week’s article, year to date, that is running at 28%.
For
Buyers: What challenges and opportunities lie ahead? Some properties will still
have bidding wars, yet will you have the luxury of choice and time with others?
Broader
Economic Picture: External influences, from inflation and interest rate
repercussions to global economic trends, all cast shadows on the local property
market. How might these larger forces be influencing Docklands’ property scene?
The
Local Pulse: Infrastructure projects, school ratings, transport links, and even
Docklands’ cultural events can make certain areas more desirable. Are there
upcoming local developments that could be game-changers?
Delving Deeper: Strategies and Tactics
Given
the market's temperature, here are more granular insights:
Sellers:
Innovative marketing—like specialised social media campaigns, virtual/video tours
or interactive property listings—could make a difference in a cooling market.
Emphasising unique property attributes, whether a south-facing garden or
proximity to popular schools, can elevate a listing.
Buyers: Again,
there is more than one market. If you are looking for the type of property
everyone is looking for, the competition will heat up. Therefore, it is worth having
mortgage pre-approvals in place and also being open to widening your search
radius. Alternatively, buyers can wield more power in negotiations in a less
competitive market, from price to property extras.
Dual
Role of Buyer-Seller: A pivotal 81% of sellers also wear the buyer's hat. This
duality presents its challenges and advantages, where a victory on one side
might mean a compromise on the other.
Final Thoughts on the Docklands Property Market
As we
leave 2023 going into 2024, with its twists and turns, the Docklands property
market offers both challenges and opportunities for Docklands’ home buyers and
sellers. Understanding the market nuances is paramount if you are a Docklands
first-time buyer, a seasoned property buy-to-let investor, or someone looking
to relocate.
Stay
informed, stay adaptable, and remember that, as always, your home-moving
journey is as much about the voyage as the destination.
What are
your thoughts on Docklands’ evolving property scene? Do you foresee any other
trends or shifts? Engage with us—your local insights and experiences enrich
this ongoing dialogue.
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